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Does Blocking a Source Trait Prevent Unify Sync During Replays?

Question

Does blocking a trait in a Segment Connections Source schema prevent that trait from being sent to Segment Unify profiles, including during a data replay?

 

Product

Segment

 

Environment

Segment Console

 

Answer

When you block a trait in your Segment Connections Source schema, Segment filters out and drops that trait at the source ingestion level. Because the trait is filtered at the source, it is not passed to downstream integrations or included in your Segment Unify profiles.

This filtering behavior also applies during a data replay. Any trait configured as blocked in your source schema will be excluded when replaying historical data into your Unify profiles.

 

Additional Information

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