Question
How do I verify events in Facebook?
Product
Twilio Segment
Environment
Segment Console
Answer
After you start sending events, you should start seeing them in twenty minutes. You can confirm that Facebook received them:
- Go to the Events Manager.
- Click on the corresponding pixel.
- In the Overview tab, look for events where the “Connection Method” is Server.
If events aren't showing up, note that Facebook regularly updates its platform, including requirements for the Conversions API. Check the Facebook Graph API Changelog to stay up to date with the latest requirements.
Additional Information
More details in our documentation here.