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Toll-Free Verification Policy for Collecting Business Registration Number

Objective

To keep messaging safe, trusted, and reliable for everyone, we’re making updates to the Toll-Free Verification (TFV) process. Starting on September 30th 2025, customers can begin including their Business Registration Number (BRN) as part of the submission process. Beginning February 17th 2026, BRNs will be mandatory for all new TFV submissions.

This early heads-up gives you and your customers time to prepare and ensures that when the new requirements go live, you’re ready to go.

This article covers everything you need to know about BRN and other optional field requirements in Toll-Free Verification.

 

Environment

legacy Twilio Console

 

Procedure 

What Should Customers Do Now

We strongly encourage customers to:

  • Begin collecting BRNs and supporting business registration documentation.
  • Gather any additional details (opt-in language, privacy URLs, etc.) that can strengthen submissions.
  • ISVs and partners should begin updating their onboarding flows to collect these fields from customers.

Twilio will also update in-console forms and our Error and Warning Dictionary with improved troubleshooting for BRN-related submissions.
 

Why This Matters

These changes are part of a broader industry shift toward greater accountability and message legitimacy. BRNs help ensure messages:

  • Originate from a registered business entity
  • Match known industry use cases
  • Comply with opt-in expectations and content policies

They also help reduce spam, improve deliverability, and support long-term trust across carrier networks.

 

Troubleshooting BRN Validation Failures

If your TFV submission fails due to a BRN validation error, it is typically due to a mismatch between your input and authoritative data sources. Use this checklist to resolve the issue.

1. Match the Legal Business Name Exactly

For US entities, the name must match the IRS CP 575 EIN Confirmation Letter or an IRS 147C letter.

  • Avoid DBAs: Do not use "Doing Business As" names unless they are legally registered as the primary entity name.
  • No "Helpful" Edits: Do not abbreviate, add/remove punctuation, or change spacing.
  • Multi-line Names: If the IRS letter spans multiple lines, combine all lines above the address into a single name value.

2. Verify Number and Format

  • EIN: Ensure the number is 9 digits.
  • CBN: Ensure you are only providing the core 9-digit identifier and not the suffix.
  • Personal IDs: Do not use personal SSNs or identifiers where a business registration is required.

3. Account for Timing (New Businesses)

If you have confirmed all inputs are accurate and the failure persists, open a support ticket and include:

  1. Verification ID
  2. Phone Number
  3. Supporting Docs: Attach a copy of your CP 575/147C letter or similar document for entities outside of  the US.
     

Additional Information 

Policy Details by Region

US-Based Organizations

  • Required BRN: Employer Identification Number (EIN)
  • The EIN must match the legal business name in your submission.
  • If no EIN is available (e.g., a self-run business or sole prop with no employees), you may indicate this through setting the businessType to SOLE_PROPRIETOR.
     

Organizations Outside the US

  • Provide your official business registration number as issued by a national or local business authority.
  • You must also include:
    • Legal business name
    • Issuing country
    • Name of the registration authority  (e.g., Companies House in the UK, Corporations Canada, etc.)
       

What’s Changing

We’re adding three fields to the TFV submission form with respect to BRN requirements:

  • Business Registration Number (BRN)
  • Business Registration Type
  • Issuing Country of Business Registration

For now, these fields will be optional but starting February 17th 2026, they’ll be required for all new Toll-Free Verifications. 
 

Optional Fields Now Supported

To improve opt-in transparency and streamline verification, we’ve also added support for several new optional fields:

Note: Some of these fields are expected to become required at a future date. We recommend populating them now to avoid delays later and to strengthen your application.

 

Business Identity & Classification

Field Description
businessName Used to validate the BRN registration. 
doingBusinessAs Doing Business As (DBA) name of the business, if applicable
businessType Legal entity type: SOLE_PROPRIETOR, PRIVATE_PROFIT, PUBLIC_PROFIT, NON_PROFIT, GOVERNMENT
businessRegistrationNumber A legally recognized business registration number
businessRegistrationAuthority The organizational authority for business registrations, valid values are detailed below. 

 

Opt-In & Messaging Flows

Field Description
optInConfirmationMessage The automated response users receive after opting in
helpMessageResponse The message returned when users text HELP
optInKeywords The keywords used to trigger opt-in to the messaging campaign

 

Policies & Compliance

Field Description
privacyPolicyURL Link to the business’s privacy policy
termsAndConditionsUrl Link to the business’s terms and conditions
ageGatedContent Whether the content requires age gating (e.g., 18+) — true or false

Populating these fields now ensures your applications are complete and ready for any future enforcement. We'll provide proactive notice before any optional field becomes mandatory.
 

Supported Business Registration Authority Values

Value Description
EIN Employer Identification Number
CBN

Canadian Business Number

Only accepts the first 9 numeric digits of the BN (BN-9). 
For example, if a Canadian Brand’s Tax/Corporation ID is 123456789RT0001, only 123456789 should be entered.

PROVINCIAL_NUMBER Canadian Provincial Numbers
CRN Company Registration Number
VAT Value Added Tax
ACN Australian Company Number
ABN Australian Business Number
BRN Business Registration Number
SIREN SIREN (Système d'Identification du Répertoire des Entreprises)
SIRET 14-digit French identification number for a business establishment
NZBN New Zealand Business Number
USt-IdNr Umsatzsteuer-Identifikationsnummer for VAT
CIF Código de Identificación Fiscal
NIF for individuals and some companies
CNPJ Cadastro Nacional Da Pessoa Jurídica
UID Unternehmens-Identifikationsnummer
NEQ Numero d'entreprise du Quebec (Quebec, Canada)
OTHER Other

 

How To Stay Informed

We’ll continue to share updates as the enforcement date approaches. For now, start preparing so your verification workflows remain seamless.

If you're building against the API, be sure to check out the Twilio API Docs for code samples and detailed guidance on how to include the new fields in your Toll-Free Verification requests.

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