A2P 10DLC Campaign Vetting Delays: Twilio cannot approve 10DLC Campaigns ourselves, and must rely on third parties who control our connections to carriers to sign off. These external processes are creating several week delays for our customers. We continue to escalate these issues and are working to reduce delays wherever possible. Further details will be shared in the Campaign Vetting Changes article as they become available.

Canadian Short Code opt-out Requirements

All Canadian short codes are obligated to sufficiently handle incoming STOP or ARRET message. There are two requirements:

  • A STOP/ARRET message must be returned to the sender, confirming that the user will no longer receive messages from this program. This is a requirement even if the sender is not subscribed, and even if you are not running a subscription service.
  • You must discontinue sending messages to that end user, unless they re-initiate the service again.

STOP/ARRET requirements in the body of the message

We recommend that you include language informing users how to stop receiving further messages from you at the end of every message sent from your short code. Here are some examples:

Text STOP to cancel
Texter ARRET pour ##### pour annuler

 

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