A2P 10DLC Campaign Vetting Delays: Twilio cannot approve 10DLC Campaigns ourselves, and must rely on third parties who control our connections to carriers to sign off. These external processes are creating several week delays for our customers. We continue to escalate these issues and are working to reduce delays wherever possible. Further details will be shared in the Campaign Vetting Changes article as they become available.

Twilio SMS message and traffic storage

Twilio SMS and MMS messages, including message bodies and records, are kept in Twilio's cloud storage until a customer requests them be removed. Customers can request messages to be deleted at any time via an HTTP DELETE request.

Once an HTTP DELETE request is received, the corresponding message is removed from the customer-facing repository that holds messages. Deleted messages cannot be recovered. Message bodies may persist for up to 30 days after an HTTP DELETE request in our database backups.

Message data retention period for Twilio Console and Messages API

The Message Logs in the Twilio Console and the Messages API Resource display message records for up to 13 months (400 days) after the message is created, by default. With the exception of Twilio Programmable Chat and Conversations, this data access policy applies to all Messaging Channels - SMS, MMS, WhatsApp, etc. 

Message records older than 13 months are not deleted from Twilio by default – all the data other than media attachments will remain accessible indefinitely through the Bulk Export API or from the Twilio Console under Programmable Messaging / Settings / Archives

You can shorten this 13-month retention period, as well as decide whether messages older than your desired retention period should remain available via Bulk Export or be permanently deleted, in your Messaging Settings under "Message Records Data Access and Backup."

Message media retention period

Message media objects (e.g. MMS attachments) older than 13 months are permanently deleted.

Message media objects are images, audio files, or other attachments that you have sent or received using MMS or WhatsApp Media messages.

For more information see Changes to availability of Message Records and Media attachments (October 2020)

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